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IN the news
Coach Scott Satterfield Talks Importance of CIncy Reigns, NIL Ecosystem
Sports Talk with Lance McAlister • 1/11/23 • 700 WLW
How name, image, likeness money is a necessity as UC prepares to be Big 12 ready
Scott Springer • 12/22/22 • cincinnati.com
The potential value of NIL collective Cincy Reigns amid a coaching search
on3.com • Andy Wittry • 11/30/22
Cincy Reigns launches as NIL collective for Bearcats athletics
theathletic.com • Justin Williams • 11/21/22
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Our Community Partners
As part of our mission, Cincy Reigns partners with local non-profit organizations to provide meaningful charitable experiences for the current student-athlete who will be compensated for providing your charitable organization with marketing regarding your mission, purposes and events.
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While Cincy Reigns exists exclusively for the benefit of Cincinnati student-athletes and fans, it is not affiliated with The University of Cincinnati. Cincy Reigns is a third party who works closely with UC compliance, licensing, legal and Bearcats Sports Properties to protect UC student-athletes and ensure compliance with all NCAA and UC NIL policies and guidelines.
Cincy Reigns, Inc. is a corporation for non-profit that filed Articles of Incorporation with the Ohio Secretary of State on June 29, 2022. Cincy Reigns, Inc. will soon file Form 1023 — Application for Recognition of Exemption under Section 501(c)(3) of the Internal Revenue Code — in order to verify for the Internal Revenue Service that our organization operates for public, tax-exempt purposes. If the IRS issues a determination letter recognizing the tax-exempt status of Cincy Reigns, Inc., the IRS’s decision would be retroactively effective to our June 2022 formation (See, Rev. Proc. 2021-5, pp. 250ff).
In other words, donations made to Cincy Reigns, Inc. anytime after June 29, 2022 may be tax-deductible, depending (of course) upon the IRS’s determination. We’ll provide donors and stakeholders updates on the progress of Form 1023’s filing, as well as a forecast for when we anticipate receiving the IRS’s response. The IRS receives more than 95,000 applications for tax-exempt status each year, and processing times typically range from three to six months (or occasionally nine to twelve months if application volume swells for any reason).
While across the country a number of organizations formed with similar philanthropic purposes have received tax-exempt recognition, Cincy Reigns, Inc. simply cannot confirm tax-deductibility prior to receiving written notice from the IRS on our exemption. Accordingly, you should consult with your tax advisor to determine whether and when your donation(s) are (or may later be) considered tax-deductible. Given the timing of Cincy Reigns, Inc.’s public launch relative to year end, this is especially important as donors prepare returns for 2022.
In addition to our charitable organization, Cincy Reigns, LLC — an Ohio for profit limited liability company — was also formed. Cincy Reigns, LLC serves as a clearinghouse for generating and brokering marketing and promotional deals between private businesses/organizations and University of Cincinnati student athletes. Because Cincy Reigns, LLC is self-sustaining, all donations provided through this website will be presumed to be intended for Cincy Reigns, Inc., unless a specific written request is made by an individual, business, or organization to the contrary.
Yes. We have the framework set up to facilitate these types of opportunities for businesses. We can help be a one-stop shop and all agreements have been reviewed by legal counsel to ensure compliance with NIL rules.
In other words, donations made to Cincy Reigns, Inc. anytime after June 29, 2022 may be tax-deductible, depending (of course) upon the IRS’s determination. We’ll provide donors and stakeholders updates on the progress of Form 1023’s filing, as well as a forecast for when we anticipate receiving the IRS’s response. The IRS receives more than 95,000 applications for tax-exempt status each year, and processing times typically range from three to six months (or occasionally nine to twelve months if application volume swells for any reason).
While across the country a number of organizations formed with similar philanthropic purposes have received tax-exempt recognition, Cincy Reigns, Inc. simply cannot confirm tax-deductibility prior to receiving written notice from the IRS on our exemption. Accordingly, you should consult with your tax advisor to determine whether and when your donation(s) are (or may later be) considered tax-deductible. Given the timing of Cincy Reigns, Inc.’s public launch relative to year end, this is especially important as donors prepare returns for 2022.
In addition to our charitable organization, Cincy Reigns, LLC — an Ohio for profit limited liability company — was also formed. Cincy Reigns, LLC serves as a clearinghouse for generating and brokering marketing and promotional deals between private businesses/organizations and University of Cincinnati student athletes. Because Cincy Reigns, LLC is self-sustaining, all donations provided through this website will be presumed to be intended for Cincy Reigns, Inc., unless a specific written request is made by an individual, business, or organization to the contrary.
No. The contracts vary based on the specific athlete and the requirements of the student-athlete under the contract. For example, a student-athlete who appears in person at a fan engagement event would earn more compensation than a student-athlete who posts on social media. Additionally, higher profile student-athletes may receive more compensation than lesser-known student-athletes.
Absolutely not. The contracts are intentionally not exclusive.
Yes. We can work with you to arrange specific NIL opportunities with the student-athletes.
NIL compensation cannot be structured in a way that encourages or solicits a prospective student-athlete’s enrollment at a particular institution.
Our website, as well as Twitter and Instagram pages, are the best way to obtain the most current information about our operations.